Blog - Love What You Do Again

Why Building Your Business Like a “Typical” Entrepreneur Doesn’t Work for Most Life Coaches

If you’re a new life coach or heart-centered entrepreneur, who has left (or is leaving) your career to start a passion-based business you love for the first time – then you likely aren’t a typical entrepreneur.

The Oxford dictionary defines Continue reading →

Why Targeting Your “True” Ideal Client Can Be Scary

In 2010 I left the corporate marketing world and launched my own business as a small business marketing consultant. The transition seemed easy at the time.

I had no problem marketing my services to my “ideal” clients. I was clear Continue reading →

The Key to Your Soul’s Purpose? Remember Who You REALLY Are

You’ve spent too many years to count in a corporate job that slowly sucked the life out of you. Now, you’ve completed coach training and you’re ready to finally do what you love, finally get your important work out into Continue reading →

Why You Shouldn’t Make $100K in Your First Year as a Coach

I know this is a bit of a controversial subject. Especially with all those messages out there about how you should be able to make $100k in your first year as a coach.

And I’m not saying it’s not possible. Continue reading →

My Accidental Career Experiment

It’s easy to get stuck in a career that you don’t love. I know because I’ve been there.

I spent more than 16 years in the corporate world as a recruiter, VP of marketing, marketing director, brand manager, corporate communications Continue reading →

Who Are You? The First Step in Building a Business You Love

As a solopreneur, you are your business. You report to yourself, and you get to choose exactly what your business looks like, who you work with – as well as how, when and where you work.

So wouldn’t it be Continue reading →

How to Create Your First Marketing Strategy as a New Life Coach

The Marketing Hourglass from Duct Tape Marketing is the best practices framework I recommend for creating your marketing strategy and outlining your marketing system.

I’ve used the Marketing Hourglass in my consulting practice to help large technology organizations create Continue reading →

Are You Suffering From an Expectation Gap?

For I can’t remember how long, one of my favorite sayings has been: “The biggest driver in unhappiness and dissatisfaction is not so much WHAT happens, but the gap between your EXPECTATION of what you thought should happen – and Continue reading →

Are You Living Someone Else’s Career (or Business)?

Have you spent your life trying to mold yourself into the person you think you “should” be at work or in your business? Do you often feel like a fraud or an imposter because you’re constantly trying to be “good Continue reading →

What to REALLY Expect in Your First Few Years of Business as a Coach

You see them every day in your Facebook newsfeed. The sponsored posts where other coaches tell you all about how they’re rocking their businesses, or making six figures in their first year as a coach, or grew their lists to Continue reading →